The Curious Upper Case of the Black Berry
An incorrect picture of the Blackberry Curve 8900 was printed due to an oversight and we regret the inconvenience caused.
Further more, we had pointed out that the Curve 8900 had mixed call performance, to which the BlackBerry PR did not agree and thought I was a goner for writing such derogatory stuff. I still stand by my statement and so does CNet.com's review of the phone.
But overall, the review was very positive and I hadn't had such a satisfying user experience with a phone.
In the next issue, we carried a comparison between the BlackBerry Storm, the Apple iPhone and the Nokia 5800. Here, except for a single round, we thrashed the Storm for being the most thoughtless product to come from the RIM stable. Methinks it was just meant to entice buyers into buying something other than the iPhone during Christmas, that’s all. And when the aim is so money oriented, products like the Storm are what you get.
That was when the PR got active and gave me a lesson in BlackBerry guidelines and RIM branding. The B in the Berry is supposed to be in capitals. Of course, that does not in any way change how badly the Storm sucks. Furthermore, no one noticed that when we fawned over the Curve 8900.
I swear, never have I been talked to in such a demeaning manner by any PR from anywhere in world. If you mention guidelines, you should be pointing us to them. If picking up the phone and fuming at a hapless writer is what floats your boat, you need all the “My Cheese” kind of books this planet has to offer.
Plus, I had imagined RIM and associated guys to be a really cool lot. This incident, quite obviously has changed my perception.
Further more, we had pointed out that the Curve 8900 had mixed call performance, to which the BlackBerry PR did not agree and thought I was a goner for writing such derogatory stuff. I still stand by my statement and so does CNet.com's review of the phone.
But overall, the review was very positive and I hadn't had such a satisfying user experience with a phone.
In the next issue, we carried a comparison between the BlackBerry Storm, the Apple iPhone and the Nokia 5800. Here, except for a single round, we thrashed the Storm for being the most thoughtless product to come from the RIM stable. Methinks it was just meant to entice buyers into buying something other than the iPhone during Christmas, that’s all. And when the aim is so money oriented, products like the Storm are what you get.
That was when the PR got active and gave me a lesson in BlackBerry guidelines and RIM branding. The B in the Berry is supposed to be in capitals. Of course, that does not in any way change how badly the Storm sucks. Furthermore, no one noticed that when we fawned over the Curve 8900.
I swear, never have I been talked to in such a demeaning manner by any PR from anywhere in world. If you mention guidelines, you should be pointing us to them. If picking up the phone and fuming at a hapless writer is what floats your boat, you need all the “My Cheese” kind of books this planet has to offer.
Plus, I had imagined RIM and associated guys to be a really cool lot. This incident, quite obviously has changed my perception.
Tags: blackberry, curve, rim, storm
Comment
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Comment by Satish S on April 16, 2009 at 7:42am -
No, from Grey PR. Their PR agency in Mumbai.
Is this on their website?
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Comment by DecoderDesi on April 16, 2009 at 3:01am - And this is from their HQ in Canada? Surprising they actually care about what gets written here.
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Comment by Satish S on April 15, 2009 at 11:43pm
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Basically, the PR was probably utaroing her boss ka gussa on me.
She sounded extremely flustered and was like "The B has to be capital. There are guidelines."
And went on contradicting every statement as though the earth revolves around BlackBerry and not the sun.
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Comment by DecoderDesi on April 15, 2009 at 11:02pm
- Could you post their exact statement here?
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Comment by P.J.Boy on April 15, 2009 at 10:59am - You should 'tech' their asses, I say.
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Comment by DecoderDesi on April 15, 2009 at 2:28am
- iPhone is the best. No questions asked.
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